Yes, Asengana is born from an idea and modeled based on many conversations and a lot of hard work in convincing writers to open up about their success.Read More
Keep doing what works. Remove from your to-do list what doesn’t. Analyze and measure again.Read More
Do the opposite. Buy the book. Read the book. Realize that is better than yours; better written, with a better story architecture. Let the pain and the humiliation flood you mind, crush your thoughts of greatness. Then swim to the surface of the ocean of sorrow you’re in and start writing your next book.Read More
The other 1% are really facing writer’s block and is an excruciating experience. It’s like your hand are tied, your brain is frozen, and your soul is engulfed in darkness. The more it hurts, the more it pulls you in.Read More
Your early adopters, beta readers, are a writer’s support system and this is what you should do for them
A billion dollars business starts with 100 hardcore clients. A writer’s career starts with 100 enchanted readers.Read More
Let the lemming’ gene direct your day-to-day life or not. If you decide to be a writer, start working hard and find your own voice.Read More
One week bestsellers have years of work to support them. Not only in honing your writing skills, but in making yourself known as a person who is worth reading. It’s the snowball effect that you should be focused on.Read More
Before putting all your hopes into the standard publishing industry and spend years discovering the romantic side of rejection letters here is some tough love you should deal with:Read More
Would you really buy a book because…
Everyone else is reading it?
It has thousands of 5* reviews on Amazon?
You think the person who wrote the 1* review is an idiot which means the book is good?
One of your friends wrote it?
You like the cover?
Unyielding work ethic
Building a start-up means you have to decide what you will do and also what you won’t. Believe in your dream, work day and night and never compromise. It sounds difficult because it is. I can vouch for this with every night when I wake up searching my notepad under the bed to write an idea.
There isn’t any writer consumed by the drive to write who doesn’t understand what I wrote above.
The Big Five publishing houses produce almost 60% of the English-language books and thousands of small publishing houses and self-published authors produce the rest. The turnover and the rate of failure of the little guys are huge.Read More
One of the first question I receive when I talk with business people about project management tools for writers and about all the money and work hours that go into building Asengana is: “What’s your break-even point?”
I applied the same answer for the process of writing, publishing, and selling a book. It will be a back-of-the-envelope type calculation, but I will provide you with the document to download and add as many variables as you need.Read More